Project Management Institute

PMI

  • Industry

    Non-Profit Professional Association

  • Type

    Project Management

  • Headquarters

    Newtown Square, PA

  • Website

Advancing Careers and Improving Organizational Success

Over the course of several years, Markitects built up and expanded the organization’s B2B offerings, including branding and launching several products and services, as well as managing the communications and outreach to tens of thousands of organizations that use and potentially use PMI’s various career-related services. Markitects’ scope of work included regular and ongoing case studies, interviews, newsletters, and email campaigns.


Markitects continually comes up with additional ideas and strategic programs for us—getting us to think beyond what we’ve done in the past. 

Marketing Supervisor, PMI

Accomplishments

Deliverables

B2B product launches and branding

Career Headquarters job website sales support

Branded collateral

Digital advertising

Email marketing

Results

75% increase in revenue over three years

Improved visibility of Career Headquarters within individual and corporate members

High acceptance rates of new products

Enhanced brand recognition at trade shows and industry events

Markitects, Inc.

    Phone

    Address

    Above the Historic Anthony Wayne Movie Theater

    107 W. Lancaster Avenue, Suite 203

    Wayne, PA 19087

    Email