REGIONAL LEADER IN INDUSTRIAL AUTOMATION AND ENGINEERING SOLUTIONS

Experitec | Emerson

Industrial Automation Culture of Service

Experitec, an Emerson Impact Partner, has been providing industrial automation and reliability solutions for clients in the bio agri, food & bev, power, pharma, oil & gas, and other industries for over 100 years. When the company wanted to capitalize on its culture of service and technical acumen, it turned to Markitects to create a marketing plan and initiate a series of communications campaigns. Markitects began by creating a strategic path for the company’s highest potential business units, kicking off the program with emergency services and a clever play on its reliability team, called MythBusters.

  • Industry

    • Engineering
  • Services

    • Strategic Planning
    • Digital Upgrade
    • Graphic Design
    • Content Creation
    • Case Studies
    • Email Marketing
    • Social Media
  • Headquarters

    • Chesterfield, MO
  • Website

Accomplishments

Deliverables

Corporate marketing & digital strategy

Marketing campaign development

Service, case study, and technician profile collaterals

Database management & metrics

Website content development

Social media amplification program

Results

Achieved high response rates right out of the gate

Expanded band recognition outside of customer base

Increased customer engagement in campaign topics

Successfully integrated marketing function into the company

Markitects, Inc.

    Phone

    Address

    Above the Historic Anthony Wayne Movie Theater

    107 W. Lancaster Avenue, Suite 203

    Wayne, PA 19087

    Email